Customer support in a BPO (Business Process Outsourcing) is focused on assisting customers with inquiries, troubleshooting issues, and ensuring a positive experience. It typically includes:

• Inbound & Outbound Call Handling: Answering customer queries, complaints, and providing information.
• Email & Chat Support: Assisting customers through written communication channels.
• Technical Support: Helping customers resolve technical issues related to products or services.
• Order Processing & Billing Assistance: Managing purchases, refunds, and payment-related concerns.
• Customer Retention & Satisfaction: Ensuring loyalty through personalized service and feedback analysis.

Effective customer support enhances brand reputation and boosts customer retention.